lemon zest_

Branding | Website Design | Packaging | Digital Design | Digital Presentation Screens

lemon zest, a food catering company, required a comprehensive brand refresh across both print and digital platforms. This project presented an opportunity to revitalise the brand with a bold, bright, and fresh colour palette that reflects the energy and vibrancy of its name.

The redesigned logo retains a clean and confident aesthetic, complemented by a striking lemon icon in a vivid yellow—creating immediate visual impact. A key feature of the identity is the creative use of the 'Z' from the logo as a dynamic graphic device, which brings consistency and boldness to the brand’s visual language across all communications.

Designed whilst at GroupWhistle.